The First Section • Since 1941

March 9, 2015 Dinner Meeting

Address:  The Carlisle
435 E Butterfield Rd, Lombard, IL 60148

Phone: (630) 960-0210

Schedule:

3:00 - 5:00 PM - Student Speed Networking

4:00 - 5:00 PM - Executive Board Meeting

5:00 - 6:00 PM - Social Hour with cash bar and Appetizers

6:00 - 8:30 PM - Dinner & Presentation

Thanks to Pepsico for its $3,000 contribution to Student Night!

Thanks to Nestle for its $2,250 contribution to Student Night!

Student Night – March 9!  Volunteers Needed

Be a part of the Speed Networking Team:   From 3-5 PM, talk with students for 10-minute intervals answering their questions about your experience in the food industry.   If interested, contact the Chicago Section Business Office @ 630-916-4960 or by email BusinessOffice@ChicagoIFT.org.  Plan to arrive at the Carlisle at 2:30 PM.  For more information on how to volunteer for the student networking click here.

If your company is looking for entry level team members or INTERNS, The CSIFT Student Night is an excellent recruiting opportunity . For advanced posting, send your Job Description to Dennis Ferrarelli at dferrarelli@us.n2nglobal.com.

Title: SWEETENER360: An Unprecedented Look at How Consumers Feel About Sweeteners and Why

The Sweetener360 is a custom research study commissioned by the Corn Refiners Association and completed in part by Nielsen and Mintel Consulting. It brings together attitudinal research, shopper data and video interviews to provide an in-depth look at how consumers feel about sweeteners, why they feel as they do and how that impacts their purchase decisions.

Presenters Martin Concannon, founder and managing director, Lafayette Associates, and Sara Martens, vice president, MSR Group, will explain the methodology and reveal the significance of the data for food and beverage brands. >Read More

Martin Concannon is the founder and managing director of Lafayette Associates. He has more than 20 years of experience advising senior executives of leading multinationals in the areas of business strategy, corporate finance, performance measurement, incentive compensation and process improvement. Prior to founding Lafayette Associates, Marty held consultant and management positions with several Chicago-area firms, including strategy boutique firm Marakon Associates and process consultants Answerthink and Arthur Andersen & Company.

Sara Martens serves as a consultant for The MSR Group’s major consumer products and services companies. She has spent nearly 20 years in marketing and advertising and has worked extensively in branding and strategy development. Sara earned her undergraduate degree in journalism at the University of Nebraska-Lincoln. She is a member of the Marketing Research Association (MRA), Omaha Federation of Advertising and the University of Nebraska-Lincoln Journalism Alumni Association.

©2014 Chicago Section IFT